Running a regular company culture survey will establish a strong and positive organizational culture. By creating a survey that is easy to follow with automatically scheduled reminders, you will achieve higher response rates and a more cohesive company culture.
Creating Company Culture Surveys with PeopleGoal couldn't be easier. This 'How-to' article will take you through the neccessary steps to get your Culture Survey up and running in a matter of minutes. The app template has been created for you and is ready to use straight away, or you can customize the question set further to align with your own company values and ways of working. This survey can also be sent anonymously by using the webform function in the app settings.
Follow these steps to install and launch your Company Culture Survey within minutes:
We've already built a list of questions and answer sections ready for you to get started with the survey right away. If you're running a culture survey for the first time, this is a best-in-class set of questions so you can start using the app immediately. Jump to step 3 to learn how to set up participants and permissions for your surveys, or continue on below to customize the survey questions.
To customize the questions in your survey, click the Template menu, then Edit template.
Using the easy template editor you can insert elements for different styles of questions - select boxes, written responses, sliding scales and more.
Elements are your individual form fields that make up your survey. These can be anything from text questions to rating selects, display-only fields or numerical calculations, and every element can be changed to suit your custom process and company culture.
In this example, we will change the "Our company culture focuses on integrity, teamwork and co-operation" field to have a different question title and display text to better suit your company language. Additionally, we can alter the field to make the response optional by marking it "not required".
You should note that these changes only apply to that specific element. This means that if you were to change the rating set on one element you will need to change any other questions to match this. But don't worry, to prevent you from trawling through every individual element you have an option to duplicate an element once you've got it set up to your liking.
Reordering is very straightforward - simply click and drag to change the element or section order.
At the bottom of each section, click Add element and select the element type you want to insert.
A new element that's useful to add to your first section is a display-only Description or Rich-text area. You can use this to remind employees and managers of the purpose of taking a company culture survey, or give instructions on how to complete the survey.
To add a new section, scroll to the very bottom of your template form and click Add section. Then click and drag your new section to where you want it to sit in the survey flow.
Now that you've got all of your questions in order, you're almost ready to launch! There's just a couple of permissions that you'll need to set first.
The strength of company culture surveys is the value of the anonymity they offer. Giving employees the opportunity to provide honest responses, without concern for the repercussions, enables teams to build on truthful and therefore valuable feedback.
For the protection of the employee's identity, use the webforms functionality to allow users to fill in surveys without any connection to their PeopleGoal account.
You can then copy and share the link that appears above the toggles to invite employees to conduct the surveys anonymously.
Permissions control the access to your app within your PeopleGoal account. Different levels of access will determine to what extent users can create/edit surveys.
For Company Culture Surveys, we'd recommend you set the permission to Create only. This will allow employees to create surveys for themselves, but without being able to see any colleague's survey responses.
The user who installed the Company Culture Survey app template has Owner permission by default. Any specific team and user permissions supercede the default permission type.
It's a good idea to give "Create and view" access to your C-Suite, so that they can see all survey responses without needing access to the app settings or template.
If, for example, you have a specific team that you intend to grant permissions, then under "Team permissions" click Add team.
Just as with "User permissions", type the team's name to add them to the permission list. In the "Permissions type" column, select which level to give them.
You're now all set to go! With all of your questions prepared and anonymity confirmed, start sending out your survey webform links.
You can also run the survey in-app, if you would prefer to attach employee names to surveys.
You may want to schedule a survey for a future date, or set up a recurring survey.
We are aware that every organization has its unique ways of working, and the metrics you analyze in culture surveys are different to any other company. This is why in the Data table, we record every single data point from your surveys app, so that you can build custom reports and automated charts. Take a look at our Reports building article to learn how to create custom reports and analytics tracking.
Since you should now have your company culture surveys up and running, take a look at the other apps you can install within your Culture workspace. We recommend implementing a Diversity and Inclusion survey which will allow you to initiate a continuous process for measuring diversity and inclusion in your organization. Additionally, Employee Experience Surveys are important as they will help you better understand employee experience at your company. You can find all of these and more in our App Store.
PeopleGoal Support Team
Account Management & Implementation Specialists